Open for Investment โ€” Seed Round

Digitizing Kenya's$800M Egg Market

Eggcom is Africa's first B2B egg marketplace โ€” connecting farmers, buyers, and verified drivers with AI-powered quality checks and real-time logistics.

Live Platform Metrics
86+
Registered Users
15
Product Listings
11
Orders Processed
6
Verified Suppliers
Current Status โ€” April 2026

Institutional Momentum

Honest snapshot of where we are with accelerators, funders, and formalisation โ€” updated regularly.

Under Review

Antler Nairobi

Seed application submitted to Antler's East Africa residency. Awaiting review of founder profile, product demo, and traction summary.

Decision Pending

Baobab Network

Stage 2 application submitted to Baobab's Africa-focused pre-seed programme. Team, product, traction, and revenue deep dive all filed โ€” decision pending.

View our Baobab deep-dive
Registered ยท Awaiting Invite

Netherlands Food Partnership

Registered for the Biodiversity & Food Systems Youth Programmes Roundtable (NFP ร— Wasafiri ร— Impact Hub). Awaiting formal invitation โ€” a first step toward the 2026 pilot cohort on biodiversity in African food systems.

Our biodiversity thesis
Registered

Kenya Incorporation

Eggcom Ltd โ€” Private Company Limited by Shares (PVT-9L1Q9YR8). Officially registered with the Business Registration Service of Kenya on 15 April 2026. Sole founder, 100% equity, clean cap table.

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The Problem

A Broken Supply Chain

Kenya produces 14 billion eggs annually, yet the market runs on phone calls, cash, and guesswork.

๐Ÿ“ž

No Discovery

Buyers rely on word-of-mouth to find suppliers. No centralized platform exists.

๐Ÿ’ธ

Price Opacity

No transparent pricing. Middlemen inflate costs by 15-30% with zero value add.

๐Ÿš›

Broken Logistics

20% breakage rates. No cold chain, no tracking, no accountability.

๐Ÿคท

Zero Trust

No quality verification, no reviews, no way to assess supplier reliability.

Our Solution

The Platform They've Been Waiting For

A managed marketplace that handles discovery, quality, logistics, and payments โ€” end to end.

Digital Marketplace

Browse, compare, and order from verified suppliers. Real-time inventory and transparent pricing.

4-Tier Trust System

Suppliers earn New โ†’ Verified โ†’ Trusted โ†’ Premium tiers based on sales, ratings, and reviews.

Verified Logistics

GPS-tracked drivers with photo verification at pickup. Real-time delivery tracking for buyers.

M-Pesa Integration

Kenya's preferred payment method built-in. Instant settlement for suppliers, COD for buyers.

AI Quality Checks

AI-powered photo analysis verifies egg quality. Freshness scoring and grade verification.

Location Intelligence

Google Maps integration for delivery routing, ETA calculations, and supplier proximity filtering.

How It Works

Four Roles, One Platform

๐Ÿ›’

Buyer

Browse marketplace โ†’ Add to cart โ†’ Place order โ†’ Track delivery โ†’ Confirm receipt

๐Ÿฅš

Supplier

List eggs โ†’ Receive orders โ†’ Prepare for pickup โ†’ Get paid via M-Pesa โ†’ Grow reputation

๐Ÿš›

Driver

Accept delivery โ†’ Photo verify pickup โ†’ GPS-tracked transit โ†’ Confirm delivery โ†’ Earn commission

โš™๏ธ

Admin

AI driver assignment โ†’ Monitor operations โ†’ Resolve disputes โ†’ Analytics dashboard โ†’ Scale network

Market Opportunity

Massive TAM, Zero Competition

Kenya's poultry market is one of the largest and fastest-growing in East Africa โ€” and it's completely undigitized.

$800M+
Kenya Egg Market (Annual)
Growing 6.2% year-over-year
14B
Eggs Produced Annually
4th largest in Africa
0
Digital Competitors
First-mover advantage in B2B egg marketplace

๐ŸŒ Expansion Roadmap

Phase 1 (Now): Nairobi metro โ€” validate model with urban B2B buyers
Phase 2 (2027): Kenya nationwide โ€” Mombasa, Kisumu, Nakuru, Eldoret
Phase 3 (2028): East Africa โ€” Tanzania, Uganda, Rwanda, Ethiopia
Business Model

Multiple Revenue Streams

8%

Transaction Fee

Commission on every order. Primary revenue driver.

KES 200-800

Delivery Fees

Distance-based fees per delivery. Scales with volume.

KES 2,000/mo

Premium Tiers

Priority placement, analytics, and lower commission for suppliers.

Future

Data & Insights

Market intelligence, price forecasting, supply chain analytics.

Technology

Built for Scale

Production-grade tech stack, AI-powered operations, and mobile-first design.

Next.js + React

Server-side rendering, progressive web app, offline-capable

PostgreSQL + Prisma

Relational database with type-safe queries and migrations

Google Maps Platform

Real-time tracking, geocoding, route optimization

M-Pesa STK Push

Native mobile money integration for frictionless payments

AI / LLM Integration

Quality verification, smart driver assignment, support chatbot

Push Notifications

Real-time alerts with role-specific sounds for drivers

Why Now

The Perfect Timing

M-Pesa Ubiquity

96% of Kenyan adults use mobile money โ€” the payment rails are built.

Smartphone Penetration

85%+ in urban Kenya. Farmers and buyers are online.

Post-COVID Digitization

B2B supply chains are actively seeking digital solutions.

Govt. Support

Kenya's Digital Economy Blueprint prioritizes agri-tech innovation.

Accelerator Fit

Eggcom sits at the intersection of agri-tech, AI, and B2B logistics โ€” sectors with proven venture-build success in East Africa.

KaFresh: Agri-tech โ€” fresh produce preservation & distribution
Sukhiba: B2B distribution โ€” WhatsApp-based sales for distributors
Aifluence: AI-led startup โ€” influencer marketing platform

Portfolio companies validating our thesis

The Ask

Seed Round โ€” $150K

We're raising to scale operations, build the team, and expand across Kenya.

40%

Operations & Logistics

Cold chain infrastructure, driver onboarding, fleet management

30%

Team & Hiring

CEO, CTO, and operations lead to professionalize the business

30%

Growth & Marketing

Supplier acquisition, buyer onboarding, brand building

๐Ÿ“ˆ 12-Month Targets

500+
Active Buyers
50+
Verified Suppliers
20+
Fleet Drivers
KES 5M+
Monthly GMV

Let's Build the Future of Egg Commerce

The platform is live. The market is massive. The team is ready. Let's talk.